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Who We Are

Fritz Doddy

Founder, Genius, The One Who Makes it All Possible, Good Cop


Valerie Koob

Organizer in Chief, the Money Guy, Bad Cop

What We Do
Musical Note

Music and Sound

With 25+ years of experience and over 2000 tracks sold, we can handle everything from 3 second mnemonics to long form films. We take an objective, creative, and professional approach to making your project world-class. You will benefit from our cutting-edge production and musicality, and you’ll also have access to our vast network of leading music professionals. Maybe that’s why Fritz has won multiple Clio awards for advertising work, and a Perry Award for theatrical sound design 😊.

Abstract Water Colors

Creative Direction

Armed with an extensive knowledge of music, production techniques, the psyche of the creative mind, and the neuroses of the overworked client, we take a holistic approach to creative direction. Using an inclusive team approach, we set and manage expectations from initial concept to final deliverables.

Communication Tower

Audio Branding

As one of the original pioneers of audio branding/strategy, we have developed a unique process. Of course we utilize traditional branding practices, but we also we focus on educating our clients to be informed consumers of music, so they can make objective choices based on the brand and not just on their subjective feelings. Having worked with such clients as American Express, Citi, Dell, Cisco and Travelers, we know the corporate world – from crafting a meaningful proposal to navigating the internal politics to closing the deal.

fritz doddy 


Located in Ventnor NJ, near the sands of Atlantic City, fritz doddy LLC is a multi-service music company, founded in 2015. Currently, we are an incredibly nimble two-person team: Fritz Doddy and Valerie Koob, partners in business and in life. We decided to take a different approach with our company. Rather than just focusing on traditional composition and production, we opted to leverage Fritz’s considerable skill sets, and have set ourselves apart by also offering first-rate creative direction and audio branding/strategy services.

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